Kumar, A. (2015). Portrayal of intimacy in Indian cinema: A critical analysis. Journal of Film and Media Studies, 10(1), 34-50.
The findings of this study have implications for the film industry, social norms, and cultural values. The increasing acceptability of on-screen kissing scenes reflects changing social attitudes towards intimacy and relationships. However, concerns about the potential impact on younger audiences and the perpetuation of unrealistic relationship expectations remain. Kumar, A
The survey results indicate that 70% of respondents believe that on-screen kissing scenes have become a norm in Indian cinema. Moreover, 60% of respondents reported that these scenes have influenced their perception of intimacy and relationships. The in-depth interviews with film industry professionals revealed that the increasing demand for realistic storytelling and the need to appeal to a younger audience have contributed to the rise of on-screen kissing scenes. Journal of Film and Media Studies, 10(1), 34-50
Indian cinema, particularly Bollywood, has undergone significant changes in recent years, with on-screen kissing scenes becoming more explicit and frequent. Anushka Sharma, a prominent Bollywood actress, has been involved in several high-profile films featuring kissing scenes. This paper aims to investigate the impact of these scenes on the audience's perception of intimacy, relationships, and entertainment. However, concerns about the potential impact on younger
The portrayal of intimacy and kissing scenes in Indian cinema has been a topic of interest for researchers. Studies have shown that on-screen kissing scenes can influence audience perceptions of relationships, intimacy, and social norms (Kumar, 2015; Sharma, 2018). The increasing acceptability of kissing scenes in Indian cinema reflects changing social attitudes towards intimacy and relationships (Gupta, 2019).
Gupta, S. (2019). Changing social attitudes towards intimacy and relationships in India. Journal of Social and Cultural Studies, 14(2), 123-140.